Our Philosophy
because business is about more than goods
Responsibility as our foundation
proHops stands for responsible trade and long-term partnerships. We believe that sustainable success arises where economic responsibility, ecological awareness and human respect come together. For us, trade is not about short-term optimisation, but about stable and reliable cooperation.
Sustainability as a guiding principle
For us, sustainability is not an add-on but the starting point of every decision. We pay attention to transparent supply chains and traceable origin, and work with producers who share our values. Resource conservation, long-term relationships and responsible business practice are a natural part of how we act.
Partnership & principles
We rely on partnerships shaped by trust, reliability and respect. As a long-term partner, we take responsibility and develop solutions together with customers and suppliers. Discrimination or disrespectful behaviour has no place with us – for us, professionalism also means taking a clear stance.
Globally connected – rooted in Bavaria
- Founded in 2018 in Bavaria, based in the beer town of Freising, south of the Hallertau – the largest hop-growing region in the world
- An international team of highly qualified experts
- Temperature-controlled warehouses
- Successfully delivered hops to every continent in the world (except Antarctica)
- Largest hop network in Europe with strong ties to US and NZ growers
- Digital and efficient processes
2018
A vision becomes a project
With our sister company proBrau GmbH, we are based at the heart of beer culture and beverage science (Weihenstephan University).
Our close and personal network of suppliers from the beverage industry enables us to supply our customers directly and competently.
Meet us in person
At the industry's trade fairs and at our Hopselection, the annual hop selection right in the Hallertau. See where you can meet us next.